870 million people worldwide do not have enough food to eat. Hunger is the number 1 cause of death in the world, killing more than HIV/AIDS, malaria, and tuberculosis combined. We need innovation to catch the attention of billions of people worldwide so that they can make a difference for those 870 million.
Charities are amazing. People who volunteer their time and money for the benefit of society are the definition of why we shouldn’t lose faith in humanity. What can JellyChip do to complement these selfless people? Help their cause. We are all working towards the same goal so let's divide and conquer. Maybe the best way to raise funds for charity is not the typical non-for-profit model, but through new platforms that provide benefit for everyone. In other words, let's try something new and see where we end up. Offer a service in return for funds which can then be transferred into charity.
Just imagine if a Facebook-sized organisation contributed a significant amount of their Facebook-sized funds towards making a positive social impact. 20% of Facebook's returns would far outweigh 80% of the world's largest charity profits. This is the type of impact we are talking about - why not forge a new frontier for innovative, and plentiful, giving?
It's also no secret that some charities are more resource-efficient than others. For some, the cost of fundraising, administration and other overhead costs are reasonable, for others it becomes a concern. Safe to say, we all have expectations of how a charity should perform. Financial figures are certainly important for JellyChip to work out which charities to choose on the website.
And this is important because of the 2.2 billion children living in the world, 1 billion live in poverty. According to UNICEF, 22,000 children die each day due to poverty. What the world needs then is innovative giving and efficient charities. It's our belief that we can't continue to rely on philanthropy in the traditional sense. We just don't have enough selfless givers on the planet to provide adequate shelter, safe water, and health services for the growing number of poverty-stricken world citizens. Or enough cost-effective charities to fill the gap and make that impact.
It would be lovely if we could rely on Wikipedia-style campaigns and request for everyone living above the poverty line to donate $1 now to <> cause. We would have solved world poverty in a few minutes. And with the internet it's actually possible. But just because we have the right tools to achieve it, doesn't mean we can force people into action. So it's time for something new.
So here's our thinking. The only way we can change the world is through riskier innovations that are transformative. JellyChip is about to introduce a website which changes everything. We want to combine innovation in technology with sustainable returns for charity worldwide. What matters is the impact we create and we are excited.
We believe that in order to have the greatest impact, in order to do the most good, we must to be willing to change our notion of charity. Could it be social network driven? Yes.
We're very close to launch. Be part of the JellyChip community and prepare yourself to change the lives of people living in poverty. Soon you will be able to sign up, play around on the site, and change the world! We are going after then 870 million people stricken by hunger and we need your help. We'd love to hear from you in the meantime at email@example.com as we finish the website for launch. Let's do this.