Now there’s one more fix to the points economy and it’s a huge one. Users will soon be able to buy surveys with points. Yes, you read that right – users will be able to buy what was previously known as PRO Surveys for points! At just 10 points per response, users will now be able to choose from a range of filters to send their survey to (gender, location, age, education, work, and the list goes on) and an unlimited number of questions – provided they have the points to pay for it.
These survey responses were originally $0.30 US per response so this is a big change for JellyChip, but it’s the right one. Personally, I’ve wanted all users to enjoy the benefits of our full survey solution for a long time and it’s about time we make that happen. It’s a powerful piece of kit and will allow users to ask questions on virtually anything they want. Whether its their business or whether its personal, we want to give users the ability to ask questions to JellyChip’s users just like they ask questions to Google. Yet our system is more human and responses will be so. Whether it’s about a school project, a particular tech device, a valentine gift or a government census, the power of data should be in the eyes of the consumer. And there we have it.
In this way, points should now be used for two things – buying a gift and buying a survey. And I believe in this way our points economy will start to correct itself, and people will see the value of those points. How do we pay for such charity gifts and surveys? Some cool in-app purchases will allow us to keep affording both charity gifts and surveys which is really important. At a cost determined by us and the market, users should see just how cheap surveys actually are and the weighty value of their points for their charity gifts. And by the way, our survey solution will be the cheapest in the world. That’s just another added benefit to play with.
Points, the most valuable thing on JellyChip, should be fun to acquire and I should be addicted to earning them. And that is the bottom line. I look forward to presenting our updated point economy soon.